Cali Cheer Show and Cheer Daily Announce Strategic Partnership to Expand Sponsorship and Media Opportunities
Cheer Daily has teamed up with Cali Cheer Show to enhance sponsorship…
Good to Great and Spring CDT Announce 2025 European Conference in Helsinki
Cheerleading coaches and leaders across Europe, take note! Spring CDT and Good…
Rebel Athletic Secures Strategic Investment from Main Post Partners
Rebel Athletic, a leader in high-performance cheer and dance apparel, has announced…
AAU Cheerleading Joins Forces with The Open Championship Series for 2025 Junior Olympic Games
The Amateur Athletic Union (AAU) Cheerleading Division has announced a partnership with…
How Stay-to-Play Policies Squeeze Cheer Families
Cheer families already invest heavily in their athlete’s sport, but Stay-to-Play policies…
Association for International All-Star (AIA) Launches with Mission to Expand Global Opportunities in All-Star Cheer and Dance
The Association for International All-Star (AIA) has officially launched, introducing a global…
NBC Orders Cheerleading Comedy Pilot “Stumble” With Monica Aldama as Executive Producer
NBC is diving into the world of competitive cheerleading with a fresh…
Varsity Brands Secures Investment from Elite Athlete-Focused Firm to Fuel Growth
Varsity Brands has announced a strategic investment from Patricof Co (P/Co), a…
Varsity Implements New Security Measures Following March 1 Incident
Varsity Spirit is implementing new security measures and offering spectator refunds following…
Next Generation Gym Owners & The Open Championships Announce Strategic Partnership
Next Generation Gym Owners and The Open Championships have partnered to provide…
