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Louisiana High School Cheer and Dance Championships Return After 13 Years
Louisiana high school cheer and dance teams will return to an LHSAA championship event in 2026, ending a 13-year absence from the association’s championship calendar.
Belinda Harvey Elected to USASF Board of Directors
A new era begins for the USASF as industry leader Belinda Harvey secures a seat on the Board of Directors. Expect major moves as she brings her elite expertise to the highest level of cheer governance.
Attendance Tops 1,200 at The National Conference Weekend in Nashville
NASHVILLE, Tenn. — More than 1,200 members of the cheer and dance community gathered in Nashville over the weekend for The National Conference , highlighting the continued demand for education, networking and professional development acros
Deep South Spirit's Kendall Hanbery Tapped for Daymond John's 'Next Level CEO' TV Series
The Deep South Spirit CEO joins Shark Tank's Daymond John for an episode on authentic branding, career paths beyond competition, and how the event producer scaled from four events to more than 30 a season.
Eleventh Circuit Revives USASF Trademark Fight Over 'The Cheerleading Worlds'
A federal appeals court has revived USASF's trademark lawsuit over "The Cheerleading Worlds," reversing a lower court that ruled the marks generic. Here's what happened, what trademark terms like "generic," "descriptive," and "secondary meaning" actually mean, and what it means for the future of cheer.
Louisiana Moves Toward Sanctioning High School Cheer And Dance
A Louisiana resolution encouraging official sanctioning of cheer, dance, and lacrosse moves forward, potentially reshaping safety standards, eligibility rules, and competitive structure statewide.