Shane James

Shane is the Publisher of Cheer Daily, the industry’s leading platform for cheerleading news. With decades of experience in media, publishing, and digital strategy, he has helped shape how the cheerleading world connects with brands, events, and the sport itself. A former LSU Cheerleader and Associate Publisher at Inside Cheerleading Magazine, Shane has dedicated his career to elevating cheerleading media. He is also a co-author of Cheerleading: From Tryouts to Championships (2007) and the creator of Team iC and other industry-changing initiatives. From 2007 to 2016, Shane served on the USASF National Advisory Board, contributing to the growth and governance of All Star cheerleading. His impact on the industry was recognized in 2011 when he was inducted into the UPA Hall of Fame, and again in 2014 when he was named to Cheer Biz News' 35 Under 35, highlighting his influence as a rising leader in the cheer industry. While at Inside Gymnastics Magazine, Shane covered 10 Gymnastics World Championships and 3 Olympic Games, expanding his expertise in sports media and global event coverage at the highest level.
Follow:
77 Articles

USA Cheer Captures Gold in Historic Cheerleading Pom Doubles Debut at World Games

USA Cheer’s Pom Doubles team of Sydney and Allison earned a historic…

Shane James

Cheerleading Injury Rates Fall to Lowest in Years, Says USA Cheer

With catastrophic injuries nearly eliminated and ER visits far lower than other…

Shane James

Looking Back: The 2010 Court Decision That Reshaped Cheerleading History

A detailed retrospective on the influential 2010 ruling declaring cheerleading not a…

Shane James

Inside the Varsity Pro League: Everything You Need to Know About Cheerleading’s Bold New Era

Cheerleading is going pro. Varsity Spirit's new Pro Cheer League brings paid…

Shane James

Varsity Launches the Worlds First Pro Cheer League

Varsity Spirit has announced the official launch of the Pro Cheer League,…

Shane James

Daytona Beach Secures NCA & NDA Collegiate Nationals Through 2030

Daytona Beach will host NCA & NDA Collegiate Cheer and Dance Nationals…

Shane James

Cheer Replay Launches Game-Changing Scoring and Registration Platform

Cheer Technologies celebrates 10 years with the launch of its CheerReplay scoring…

Shane James

Top Gun Savannah Debuts with 24 Teams in First Year

Top Gun Savannah confirms 24 teams in its inaugural season, spanning divisions…

Shane James

NCAA Endorses STUNT as Next Collegiate Championship Sport

STUNT just got the greenlight for NCAA championship consideration. With 45 schools…

Shane James

Maine Stars Glory Becomes First Team from Maine to Win Cheerleading World Championship

Maine Stars Glory made cheer history at the 2025 Cheerleading Worlds, earning…

Shane James