Shane James

Shane is the Publisher of Cheer Daily, the industry’s leading platform for cheerleading news. With decades of experience in media, publishing, and digital strategy, he has helped shape how the cheerleading world connects with brands, events, and the sport itself. A former LSU Cheerleader and Associate Publisher at Inside Cheerleading Magazine, Shane has dedicated his career to elevating cheerleading media. He is also a co-author of Cheerleading: From Tryouts to Championships (2007) and the creator of Team iC and other industry-changing initiatives. From 2007 to 2016, Shane served on the USASF National Advisory Board, contributing to the growth and governance of All Star cheerleading. His impact on the industry was recognized in 2011 when he was inducted into the UPA Hall of Fame, and again in 2014 when he was named to Cheer Biz News' 35 Under 35, highlighting his influence as a rising leader in the cheer industry. While at Inside Gymnastics Magazine, Shane covered 10 Gymnastics World Championships and 3 Olympic Games, expanding his expertise in sports media and global event coverage at the highest level.
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82 Articles

Morehead State Reaches 56 Championships as Coleman Becomes Winningest Coach

Morehead State Cheer captured two national titles at UCA College Nationals, pushing…

Shane James

Alabama All Girl Cheer Claims UCA Division IA National Championship

Alabama Cheer claimed the UCA Division IA All Girl National Championship with…

Shane James

USF All Girl and Coed Teams Secure Program’s 10th and 11th National Championships

The University of South Florida cheer program added two national championships and…

Shane James

What the Pro Cheer League Got Right — and What It Still Needs

Varsity’s Pro Cheer League debuted Friday on ION. Cheer Daily reviews the…

Shane James

Miami Metal Wins First-Ever Pro Cheer League Match

The Professional Cheer League opened its inaugural season in Indianapolis on January…

Shane James

STUNT Officially Becomes an NCAA Championship Sport

STUNT advanced toward NCAA championship status after Division I approval, with final…

Shane James

The Open Championships Announce 2026 Coaches Conference

The Open Championship Coaches Conference is heading to Orlando in July 2026,…

Shane James

SUPER SIX Returns at the 2026 San Diego Marquee

SUPER SIX returns at the 2026 San Diego Marquee in Southern California,…

Shane James

Liberty Spirit Cancels Day 2 After Providence Shooting: Here’s What We Know

Liberty Spirit canceled Day 2 of its event at RICC following a…

Shane James

Royal Events Announces 15 New Event Dates for 2026–2027 Season

Royal Events announces 15 new cheer and dance competitions for the 2026–2027…

Shane James